Plunging Towards Gomorrah
Posts tagged Apple
Super Bowl Winner: Google
Feb 8th
Club Soda did a great job summing up the political ramifications of an actual Green Police. Last night’s Audi ad was great because it appealed to both groups. Please read David Roberts’ article today in the Huffington Post. The same site that brought the world Katrina Cannibalism has this take on the Green Police ad:
The ad only makes sense if it’s aimed at people who acknowledge the moral authority of the green police — people who may find those obligations tiresome and constraining on occasion, who only fitfully meet them, who may be annoyed by sticklers and naggers, but who recognize that living more sustainably is in fact the moral thing to do. This basically describes every guy I know.
In other words David Roberts is okay with a police state as long as it suits his political beliefs. This is the great thing about totalitarianism. Someone ultimately gets to be in control. Everything is cool until someone has a gun in your face telling you to stop emitting C02.
Anyway, the point of my post today is to discuss what I thought was the best advertisement last night during the Super Bowl.
Google’s Parisian Love ad is simple. Google’s service is simple. The ad told a story and the sole focus was the brand. From a marketing perspective it was perfect. Evidently Microsoft’s search decision engine Bing is slowly gaining traction. Google has never advertised like this before. Plus, the fact there was a Google ad and nothing for Apple must make someone unhappy.
iPod juice
Aug 21st
Three years ago I purchased a 30 GB iPod to use at work. I love it. It’s been a great purchase. Unfortunately, one of the problems with iPods is that the battery starts to lose its charge after about two years. Apple offers a battery replacement program, but it’s really just an iPod swap and it costs around $80. Plus, you have to wait for a couple of weeks.
Before my annual trip to Priest Lake I decided to replace the battery myself using iPod Juice. iPod Juice is a Texas-based company that supplies iPod batteries. They have a couple of different options: replace the battery yourself or send it in. Their prices are a lot more reasonable. I purchased a new battery and it came with a kit with detailed instructions on how to replace the battery.
It took me about 15 minutes to complete the switch and the iPod is working like a champ. The best part is it only cost $30 and it’s a better battery than the Apple counterpart. However, I’m not sure everyone will be able to replace the battery themselves. It might be daunting for people who are not used to taking things apart. I’d still recommend using iPod Juice’s battery replacement program. It’s much more cost-effective than going through Apple.
iTunes Error (0xFFFE7958)
Jan 28th
My problems with iTunes continue. It has now been two weeks since I tried to purchase “the injury” episode. Every three days I receive a new form letter email from iTunes support informing me that my problem has “escalated.” At this rate I’ll be hearing from Steve Jobs this time next month.
I have frequented the forums in the meantime looking for an answer. The only thing I’ve found is confirmation that other people are having the same problem and the same terrible service from Apple. If Apple wants iTunes to stick around they need to drastically improve the support drastically or the word is going to get out.
